From Local to Global, Do you know, How Chitale Bandhu Scaled Their Brand?

The Evolution of Chitale Group with Indraneel Chitale - In this episode of the Passionate Pulse Podcast, host Pranali interviews Indraneel Chitale, the fourth generation of the Chitale Bandhu Group. They discuss the evolution of the family business, the impact of technology, the importance of informal learning, and the challenges of modernizing traditional processes. Indraneel shares his journey from an engineer inspired by his uncle to a key figure in expanding the Chitale Group globally. The conversation covers topics like product innovation, family business dynamics, international expansion, and maintaining quality and trust across generations.

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00:00 Introduction to Passionate Pearls Podcast

00:41 Meet Indranil Chitle: Innovating Family Business

02:18 Factory Tour and Business Insights

03:15 Journey of Becoming an Engineer

05:08 Family Business Dynamics

08:59 Automation and Professionalization

13:31 Product Innovation and Market Strategy

23:33 The Power of Packaging Design

24:01 Challenges and Compliments of Copycats

24:58 Retail vs. E-commerce Marketing

26:37 Omnichannel Branding Strategies

29:45 Global Expansion and Store Strategy

31:33 Manufacturing and Quality Assurance

33:59 Investment in Technology and Capital

36:47 Advice for Family Businesses

40:02 Conclusion and Future Outlook

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